There was a time when the Taurus sedan was the most important vehicle for Ford; in fact, at one time the sedan saved the automaker from bankruptcy. The model has since fallen from being the best-seller in its segment to the extent that Ford was contemplating to discontinue the model at one time in the past. This waning influence is largely attributed to the model’s continued use of an outdated platform making difficult for it to compete with the likes of Kia Cadenza and Nissan Maxima among other new sedans in its segment. The new 2018 Ford Taurus will undergo a host of changes to make it more competitive in the market.
According to credible reports, the model will likely be based on a new platform to make it more modern and thus bridge the gap with its competitors.
2018 Ford Taurus Exterior
Reports indicate that the automaker will use the same platform as the one used for the Ford Fusion. However, the model will have its own exterior design that will still leave it easily recognizable as a “Taurus”. In terms of dimensions, the new model will be longer and shorter than the current model. In addition, we anticipate Ford to use lightweight materials extensively on the model’s structure and body panels to reduce its overall curb weight.
Rumor has it that the Taurus will have a new hexagonal grille below which will sit a bigger bumper. The model will also have a new design for headlights and fog lights which will utilize LED lighting technology. On the sides, the sedan will be hooked up with 20-inch wheels as well as new side mirrors. At the rear, the Taurus will have new LED taillights, a new spoiler and dual exhaust tips to make it look sportier. The rear will also have chrome accenting on a number of surfaces.
All in all, we anticipate the 2018 Ford Taurus to have a more modern and exciting profile than the current model; however, Ford is yet to reveal anything substantial about the model as of this writing. We expect to have a clearer look at the model when the automaker avails more information or when we spot the 2018 Taurus in its actual production body.
Interior
The interior of the 2018 Ford Taurus will be redesigned to offer more sitting space and cargo space. Ford will also want to use quality materials to trim the cabin including leather upholstery on the seats and the dash on top trims. In addition, the seats will be heated as well as ventilated on top trims with front seats having adjustment capability. The steering wheel will also be heated and will likely have paddle shifters. The gear selector will have a vertical design.
On matters technology, I expect the automaker to load the Taurus with a host of new high-tech features including a large LCD screen as well as another display for the navigation unit mounted on the model’s center console. To make the cabin ideal for passengers, I expect the model to feature a dual-zone climate control.
Like many other current sedans, expect the model to offer latest connectivity features such as USB ports, Smartphone integration as well as 4G LTE connectivity. According to our sources, the model will also include a rearview camera, automatic high beam headlights, rain sensing wipers, and a host of driver assist technologies including lane keep assist, advanced cruise control, parking assist and blind-spot monitoring.
Top trims add power pedals with memory setting as well as a sliding moonroof.
Engine and performance
According to rumors, the upcoming 2018 Ford Taurus will have three different engines. The likely base engine will be a 2.0 L, 4-cylinder EcoBoost engine that is rated at 237 hp and 268 lb-ft of torque. The second engine according to credible reports will be a 2.7 L, V-6 that is capable of producing 325 horses and 375 lb-ft of torque. The last and the most powerful engine will be a turbocharged 3.5 L, V-6 that is rated at 365 hp and 350 lb-ft of torque; this mill will exclusively power the SHO version of the sedan (the performance-oriented variant of the Taurus). The SHO is reviewed separately. All the mills will make use of a 6-speed automatic gearbox with 2WD as standard and AWD as an option. I expect the 2.0 L and the 2.7 L, V-6 mills to be very economical; official EPA ratings are not yet available.
Price and release date
Official prices of the 2018 Ford Taurus are yet to be released. However, considering it is less competitive than its rivals, the automaker will like to price it competitively to win over buyers. Therefore, base trims will likely have a starting price of around $28,000 with top trims going for around $40,000. Ford plans to release the sedan to its dealerships probably in the last quarter of this year.
Competition
The Taurus goes head to head with a number of impressive sedans in the market. In addition to the Nissan Maxima and Kia Cadenza, the sedan also competes with the Dodge Charger, Hyundai Azera and Chevrolet Impala.
